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Using asset packs from itch.io: is it worth it?

The Asset Pack Dilemma | Innovating or Imitating?

By

Fatima Nasir

Feb 12, 2026, 01:12 AM

Edited By

Sofia Zhang

Updated

Feb 12, 2026, 08:36 AM

2 minutes needed to read

A game developer looking at a computer screen displaying various asset packs from Itch.io
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A recent discussion has reignited tensions among game developers regarding the use of asset packs. After sharing their experience of purchasing a rock and cliff asset pack for $8, the developer faced criticism from peers who questioned the investment, with many arguing on forums about the impact such choices have on creativity.

Context of the Discussion

In a lively forum exchange, one developer noted the challenge of drawing these elements independently and justified the purchase as pragmatic. Yet the backlash was swift, reflecting deep-rooted beliefs about originality in game design.

Responses Highlighting Trends

  1. Developer Insights: Some voiced that only seasoned developers notice reused assets. A comment pointed out, "Normal players wonโ€™t ever notice this stuff," highlighting differing perceptions within the community.

  2. Sound Effects Standardization: Another response mentioned that altering sound effects from libraries is common practice, signalling a shift in how asset use is perceived across mediums.

  3. Familiarity in Design: Users discussed recognizing familiar assets in popular movies and games. One user recounted spotting a toy they owned in Star Trek: The Next Generation, showing that familiarity can enhance enjoyment rather than detract from it.

The Community's Voice

"Thereโ€™s no difference between an asset pack and an artist except price and interactivity."

The rising acceptance of asset utilization reflects a growing understanding among developers that gameplay matters more than the originality of art assets. Even non-developers have chimed in, with one commenting about their friend's keen eye for visual details in indie horror games, suggesting that recognition of assets can exist outside of professional circles.

Key Insights

  • ๐Ÿ”‘ Developers express that the vast majority of players care more about gameplay quality than asset originality.

  • ๐ŸŽฌ Familiar assets in pop culture often enhance rather than detract from the viewer's experience.

  • ๐Ÿ’ก "Using assets doesnโ€™t make a game an asset flip. Itโ€™s about how you use them!"

The conversation reflects an evolving mindset within the gaming community, one that increasingly values gameplay over visual uniqueness. As the industry progresses, the integration of asset packs may unlock new creative horizons, enabling developers to focus on engagement and storytelling.

Future Implications on Asset Packs

As the acceptance of asset packs rises, developers are likely to continue embracing them as legitimate tools. The sentiment is that this could lead to innovative gameplay and narratives as developers shift their focus from visual originality. In the coming years, estimates suggest a significant uptick in the adoption of asset libraries, with up to 60% of indie developers projected to utilize them.

The ramifications of this shift may not only redefine creative practices but will challenge long-standing notions of originality and creativity in game development. Ultimately, like historical innovations, asset packs may represent a new form of liberation for developers, encouraging the focus on creating engaging gameplay that resonates with players.