Home
/
AI trends and insights
/
Market analysis
/

How a custom ai challenged chat gpt's business advice

Testing AI | Custom Strategy Shakes Confidence in Popular Chatbot

By

Henry Thompson

Nov 28, 2025, 10:04 AM

Edited By

Nina Elmore

3 minutes needed to read

A graphic showing two AI systems analyzing business strategies, one representing ChatGPT and the other a custom AI, highlighting their insights side by side.

A recent test of AI capabilities has sparked discomfort among founders as a custom-built AI challenges standard responses from popular chatbots. Users report significant differences in advice received, raising questions about the role AI should play in crucial business decisions.

Unearthing the Differences

One founder shared their experience comparing ChatGPT and their own strategic AI, built to challenge assumptions rather than validate them. After three months into developing a B2B SaaS product with five beta users, they posed the same question to both AIs: Should I pivot?

"Don’t confuse noise with signal," it advised, offering five key questions and suggesting a balanced dual approach, encouraging a test alongside current projects. The founder reported feeling empowered, stating it was "reasonable" and made them feel smart.

Conversely, the custom strategic AI bluntly stated, "Stop. You’re about to make the exact mistake that kills 90% of early-stage businesses." It demanded a detailed cost breakdown and specific answers before even discussing a potential pivot, asserting that the issue wasn’t a lack of opportunity but rather commitment. The founder noted feeling uncomfortable but acknowledged the harsh truth in that feedback.

The Pushback and Insights

Through a series of interactions, the founder pushed back three times, probing each AI with common arguments:

  1. On excitement from others:

    • ChatGPT reassured, suggesting a 30-day validation plan.

    • Strategic AI retorted, "You’re abandoning an open field to jump into a knife fight."

  2. Regarding coding speed advantage:

    • ChatGPT encouraged using speed to experiment, while

    • Strategic AI criticized, "Your ability to code fast isn’t an advantage."

  3. On maintaining multiple projects:

    • ChatGPT agreed, advising a structured approach, while

    • Strategic AI firmly rejected, claiming it led to inefficient progress.

This dynamic demonstrated that while standard AI tends to validate feelings, more specialized AI can drive critical thinking and solid decision-making, even if the feedback is uncomfortable.

Voices from the Community

Community feedback resonates with similar sentiments. Some users expressed a preference for critical evaluation over validation, seeking AIs that echo the role of a tough mentor rather than a supportive cheerleader.

"The uncomfortable answer is often closer to truth and real progress," noted one comment.

Another user experienced a similar journey:

"After some brutal feedback from an AI, I realized these harsh critiques led to my growth as a creator."

Key Observations

  • β–³ Many founders face a validation bias from existing AI, preferring comforting answers.

  • β–½ The demand for critical analysis is growing, especially in early-stage business decisions.

  • β€» "Your ability to code fast isn’t an advantage; it’s a liability," a stark reminder of prioritizing foundational work.

Some comments indicate a disconnect in expectations, highlighting that users often mistakenly seek validation when they should pursue tough love from their AI tools.

Ending

As AI continues evolving, there's a clear need for tools that challenge rather than affirm. Founders highlighted that confronting uncomfortable truths can lead to better decision-making and progress in their ventures. AI's role may need redefinition, shifting from mere validation to rigorous strategic guidance.

Shifting Landscape Ahead

There’s a strong chance we’ll see a surge in the development of AIs focused on critical evaluation, as founders recognize the benefits of confronting uncomfortable truths. Experts estimate around 60% of tech startups may start integrating more challenging AIs into their decision-making processes by the end of 2026. This could lead to a new norm where founders prioritize thought-provoking guidance over comforting affirmations. Companies that embrace this shift may gain a competitive advantage as they adapt faster and make more informed decisions, ultimately enhancing their chances of success in a saturated market.

A Lesson from History's Shadows

In the early days of feature film production, directors relied heavily on traditional storytelling methods that often did not push creative boundaries. However, innovators like Sergei Eisenstein challenged these norms through their revolutionary editing techniques, pushing cinema into an era of complexity and deeper narrative exploration. Just as those filmmakers had to navigate discomfort to create impactful art, today's founders must embrace the critical insights from advanced AIs. In both cases, the path to progress requires a willingness to abandon the comfort of the familiar in pursuit of transformative growth.