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Klarna ceo says goodbye to jira, introduces vibe coded app

Klarna CEO Promises to Replace Jira with Custom App | Internal Tool Sparks Debate

By

Henry Kim

Aug 24, 2025, 09:49 PM

3 minutes needed to read

Klarna CEO presenting a new vibe-coded application to the team, highlighting its features
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A bold claim from Klarna’s CEO is causing a stir in tech circles. This week, the company teased a new, internally-developed app aimed to replace Jiraβ€”drawing mixed reactions from industry insiders. The potential shift raises questions about project management tools and their reliance on established giants.

A Glimpse at the New App

Sources report that the team has developed a "vibe coded" frontend, boasting ease of use and aesthetic appeal. "This software understands our culture and way of working," the CEO asserted, emphasizing its capability to integrate Kanban boards.

However, opinions diverge regarding the effectiveness of this new tool. Users argue that while the vibrant design may be appealing, the operational robustness of widely-used platforms like Jira cannot be overlooked.

"The only thing that separates this from literally anything else is the use of the word vibe," remarked one commenter, hinting at skepticism about the new initiative.

Internal vs. External

Critics from various forums have raised valid concerns about the feasibility of this custom project management solution. Notably, one user pointed out, "Jira integrates with everything. No regulated industry is going to trust their data in this [new application]."

Some commentators reflect a desire to return to the days of bespoke internal software solutions. "Let’s go back to the old way of each company having its own internal software. Can’t wait," another user shared.

On the other hand, there's a hint of optimism as the development timeline was a mere two weeks. This rapid turnaround suggests the team might have harnessed existing data effectively.

The Future of Project Management?

With these developments, questions linger: Will Klarna’s new app truly meet industry needs, or is it simply a case of DIY software? As leaders in tech navigate this landscape, many will be watching to see if Klarna can challenge established players successfully.

Key Points to Consider:

  • πŸš€ Two-week turnaround: Development of the new app completed in just two weeks.

  • ⚠️ Skepticism runs high: Many in the tech community doubt its viability against established tools.

  • πŸ€” Calls for change: Some express a longing for custom solutions rather than corporate giants like Jira.

As the situation unfolds, Klarna’s experience may shed light on the complexities of project management in a fast-paced tech environment. The push for customized solutions reflects a broader trend among tech firms reassessing their reliance on traditional software.

Possible Outcomes for Klarna's New Direction

There's a strong chance that Klarna's custom app will face significant hurdles in gaining traction against established platforms. Experts estimate around 60% of the tech community may remain skeptical about adopting this tool, given its lack of integration with other systems. However, if Klarna can prove its effectiveness early on, the company might carve out a niche for itself. A successful rollout could motivate other firms to explore similar paths, potentially shifting the industry balance toward more tailored solutions. Yet, if performance falls short, it's likely the tech community will overwhelmingly revert to trusted giants like Jira, solidifying their dominance.

A Tech Renaissance of Sorts

Reflecting on this trend recalls the early days of mobile apps, when companies abandoned traditional software for innovative, user-centered designs. Much like Uber disrupted the taxi industry by focusing on customer experience over established ways, Klarna might inspire a tech renaissance, pushing firms to reconsider their tool choices. History shows that disruption often comes from unexpected places; the key lies not in the app's surface appeal but in its ability to genuinely address user needs. As we watch Klarna's journey unfold, it could reshape project management norms in ways we can only begin to imagine.