Developer Faces Delay After Press Release Submission | No Response From GameOutlets
Edited By
Oliver Schmidt
A new game developer is left anxious after submitting press materials to GamesPress and GameTrailers without receiving any confirmations. The lack of feedback has sparked concern about possible mistakes in their submissions, particularly as Gamescom approaches.
The developer, relatively new to marketing, shared their experience in a post to a user board earlier this week. They expressed frustration after sending a press release and trailer on Wednesday but reported no sign of publication several days later. "I know these things usually take a few days to go through," they stated, hinting at possible issues.
Key Context of the Submission
The post reveals the developer’s attempt to follow industry norms. They included the press release in the email body to GamesPress, accompanied by art and trailer files. However, they registered under their personal email instead of the studio's, which they described as a tired mistake. The GameTrailers submission used the studio's email account, raising questions about coherence in branding.
"Both sites only accept a percentage of submissions," noted one commenter, helping clarify expectations around media coverage.
Feedback and Reactions
The feedback from forum members included various critiques on the submitted trailer's content and presentation:
Quality Concerns: Many found the trailer cumbersome, suggesting to "cut the first 20 seconds" that lacked action.
Content Focus: Comments highlighted that the press release emphasized the studio rather than the game itself. A user pointed out, "It needs to be much more about the game."
Overall Impression: One user concluded, "The game is not good enough. In fact, it sucks." This sentiment reflects ongoing worries about the game's appeal among gamers.
The Impending Gamescom Effect
Interestingly, with Gamescom just two weeks away, many speculate if timing played a role in the lack of attention. Commenters suggested that the buzz surrounding larger titles could drown out new or lesser-known projects during this period.
Additional advice urged the developer to consider revisions and resubmit later. "If nothing happens, rework the trailer and try again in a month or two," a responding member advised.
Key Takeaways
🚧 Expect delays; GamesPress and GameTrailers have a crowded inbox.
✅ Feedback highlights: trailer pacing and content need improvement.
🔄 Consider timing; Gamescom could be affecting visibility.
Overall, while panic might be setting in for the developer, patience and constructive feedback may help improve their chances with future submissions.
What's Next on the Horizon?
The developer’s chances of getting noticed may hinge on how they respond to feedback. Experts estimate around a 60-70% likelihood that they will successfully resubmit after refining their materials. This consideration stems from several factors: optimizing trailer pacing, focusing the press release content on the game, and selecting the right timing for submission post-Gamescom. Additionally, with larger titles dominating the conversation, returning with improved content later could increase their visibility as the buzz of the event wanes. Taking these steps might just provide the breakthrough needed in a highly competitive market.
A Parallel to the Past
In the mid-2000s, indie film creators faced similar hurdles when trying to penetrate a market that was often overshadowed by major blockbusters. One notable case involved a small team who creatively reworked their promotional strategy after an initial lack of interest, eventually gaining traction and acclaim through grassroots marketing. Just like this game developer, they learned that patience and persistence were essential. Their trajectory shows that even in saturation, new voices can rise through clever tactics and timing—offering hope that this developer, too, can turn their current challenges into future success.