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How to submit your game project to major studios

Navigating the Game Development Submission Process | Key Insights on Pitching Ideas to Major Studios

By

Clara Dupont

Aug 26, 2025, 05:09 PM

3 minutes needed to read

An artist presenting a game concept to studio representatives with sketches and a laptop open displaying game designs.

In 2025, aspiring game developers are questioning how to effectively pitch their projects to large studios like Syn Sophia and Nintendo EPD, amid concerns about intellectual property and feasibility. Forum discussions highlight the challenges ahead.

The Reality of Pitching Ideas

Many people are eager to share original game concepts with big studios, but the prevailing sentiment is largely negative regarding unsolicited submissions. A common refrain is that major game studios typically do not accept outside ideas.

"No companies, especially large well-known studios, want your game ideas. Not even for free," notes one participant, reflecting a shared sense of discouragement.

Addressing Intellectual Property Concerns

Aspiring developers express uncertainty about how to handle intellectual property (IP), especially when submitting an idea without a prototype. Many commenters point out that studios often retain full rights to any ideas they receive. A stark reality is highlighted:

"The only way youโ€™d have IP is if you published a story first and it led to a game based on it, but thatโ€™s a very different deal."

This underlines the importance of protecting oneโ€™s intellectual property before approaching any studio.

Feasibility of Project Development

Another major theme discussed is the practicality of turning a concept into a playable game. Without a prototype, many feel they lack the essential tools to attract interest from big names in the industry.

"If you trust your project is profitable, borrow money and prove you are right," suggests a commenter, urging game developers to take the initiative instead of waiting for backing from studios.

Key Insights from the Discussion

  • IP Ownership: Studios may own ideas presented; safeguarding your project prior to submission is vital.

  • Self-development Options: Many find that learning to develop their game or hiring developers is the most viable path.

  • Feasibility Concerns: Creating a vertical slice or demo before seeking funding can attract interest and help secure financial backing.

๐Ÿ—จ๏ธ "I first thought about big studios because Iโ€™m being maximalist about my concept Iโ€™ll just consider taking the initiative by myself.โ€ This sentiment reflects the shift many are making towards self-empowerment in the gaming industry.

As aspiring developers navigate these murky waters, the consensus remains clear: relying solely on studio interest might not be the path forward. Instead, taking charge is likely the best way to see ideas come to life.

Whether one chooses to bootstrap a project or invest in hiring talent, the road to creating a game is filled with diverse challenges and opportunities. Will this trend lead to a new wave of independent game development?

Shifting Sands in Game Development

Experts predict that the landscape of game development will continue to evolve dramatically over the next few years. Thereโ€™s a strong chance that more aspiring developers will turn towards self-funding and alternative routes of project development, with estimates suggesting that about 60% will seek to bootstrap their ideas instead of submitting to studios. This shift is driven by the realization of the challenges associated with pitching to major studios and the increased accessibility of game development tools. As success stories from independent developers gain traction, the trend may inspire a new generation of creators to innovate outside traditional studio frameworks, fostering a vibrant ecosystem of independent games.

A Modern Parallel in Economic Disruption

This situation mirrors the tech boom of the late 1990s when many entrepreneurs built startups without traditional funding, often leading to groundbreaking innovations. Just like the independent game developers today, those tech pioneers often faced skepticism from the established market players. The rise of companies like Amazon and eBay sprang from individuals merely pursuing their ideas against conventional wisdom. This historical perspective highlights that, much like todayโ€™s game developers, sometimes the greatest innovations emerge when people take matters into their own hands, charting paths distinct from established institutions.